Film ticket prices should be lowered in order to attract larger audiences, according to six industry figures who are National Committee members of the Chinese People's Political Consultative Conference(CPPCC). About 72 percent of 316,400 micro-bloggers on Sina agree with them.

The six CPPCC members propose greater discounts on ticket prices and also related policies that would spur construction of theaters in second- and third-tier cities.

According to film director Feng Xiaoning, a proposal by the State Administration of Radio, Film and Television that discount tickets be no less than 70 percent of full price needs revision. High production costs and a shortage of theaters keep ticket prices high and attendance low, Feng said.

"We hope the relevant departments will adopt a recommended price or ceiling price according to market rules", he said.